Question. What is the best way to fight false counterfeit complaints on Amazon that result in seller account suspension?
Answer: Three-Step Strategy for Fighting False Counterfeit Complaints on Amazon. Amazon sellers facing false counterfeit complaints should take immediate action using this proven three-step approach developed by CJ Rosenbaum and Amazon Sellers Lawyer:
Step 1: Document Product Authenticity Gather all invoices, purchase orders, and supplier documentation proving your products are genuine. Submit this evidence to Amazon to demonstrate the counterfeit claim is baseless.
Step 2: Assert Defamation Claims Notify the complainant in writing that their false counterfeit allegation constitutes defamation. Demand immediate retraction and inform them they face potential liability for making knowingly false statements that damaged your business reputation.
Step 3: Claim Tortious Interference with Contract Assert that the false complaint unlawfully interfered with your seller agreement with Amazon. You may recover lost profits and damages caused by the wrongful suspension.
Real Results: Amanda’s Case Study.
When a false counterfeit complaint shut down Amanda’s Amazon account, she lost thousands in daily revenue overnight. CJ Rosenbaum’s team sent a demand letter citing defamation per se and tortious interference claims. The team also provided documentation proving product authenticity. Secured account reinstatement within weeks Negotiated a settlement recovering partial lost revenue Obtained a full retraction from the accusing brand
- Defamation Per Se – Holding brands accountable for false and damaging statements.
- Tortious Interference with Contract – Protecting your right to do business by stopping unlawful interference.
Amanda realized she might not only get her account reinstated, but also recover damages from the brands that wrongfully accused her.
Cost of False Counterfeit Complaints
When a brand files a counterfeit complaint with Amazon—even without proof—the effects can be devastating:
- Account Suspensions: Your entire seller account can be shut down.
- Listing Removals: Best-selling ASINs can disappear from search overnight.
- Revenue Loss: For some sellers, losses can reach six or seven figures.
- Reputation Damage: Even reinstated accounts may face lingering customer doubts.
Proving Your Case
Winning these claims requires solid evidence:
- Invoices & purchase orders proving authenticity.
- Communications from the accusing brand or Amazon.
- Documentation of lost revenue after suspension.
The attorneys at Rosenbaum Famularo, PC build fact-driven cases designed to get results quickly.
- Exclusive Amazon Focus: We’re a full-service law firm 100% dedicated to Amazon sellers.
- Proven Track Record: Thousands of suspensions overturned, millions recovered.
- Rapid Action: We can often contact brands directly and resolve cases before litigation.
Amanda’s Outcome
Within weeks of hiring CJ Rosenbaum’s team, Amanda’s account was reinstated. The accusing brand retracted its complaint after receiving our legal demand, and Amanda recovered a portion of her lost revenue through a settlement.